In 2017 japan s energy drinks market has continued to develop in terms of both volume and off trade.
Energy drink market share 2017.
Red bull captured over a quarter of the energy drinks market in the united states in 2019.
Moreover it is easily approachable to consumers in places like such as bars coffee shops hotels etc.
Energy drinks have transitioned from being a niche product to one of the fastest growing products in the drinks market.
Energy drink sales now surpass 14 billion due to the continued success of the major market brands the growth of sugar free energy drinks and the rise of fitness energy drinks.
Millennials who covers the major share for the energy drink market is looking for diversity in products which they drink.
Energy drinks came to prominence in the united states in 1997 with red bull.
The us energy drink market is primarily dominated by key players such as red bull monster beverage and rockstar based on 2018 value based sales.
This change has been brought by an increasing consumer focus on fitness and health.
Energy drinks market 2020.
The global energy drink market research report estimated the market size in 2017 was equal to 44 5 billion usd and by the end of the year 2026 it may reach to 84 70.
Asia pacific energy drinks market was the largest in 2017 with a share of approximately 30.
Global energy drinks market share by distribution channel.
Global energy drink sales reached a value of 53 01 billion in 2018 and are expected to grow at a cagr of 7 20 to reach 86 01 billion by 2026 according to allied market research.
The global energy drinks market is forecasted to grow with a cagr of 7 1 during the forecast period 2020 2025.
That market share translates to around 2 89 billion u s.
Japan is the largest consumer of these products in the region leaving behind the fast growing markets of india and china.
The global energy drinks market size is anticipated to reach usd 84 70 billion by 2026 growing at a cagr of 7 3 from 2018 to 2026 according to a new report published by the marker research report.